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IIP-China Market Research Group (CMR)
Shanghai, China (Outgoing Program)
Program Terms:
Program Terms: Summer
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This program is currently not accepting applications.
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Partner Institution/Organization Homepage: Click to visit
Restrictions: Princeton applicants only
Fact Sheet: - unrelated header
Fact Sheet:
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Dept Offering Program: International Internship Program (IIP) Program Type: Internship
Language Prerequisite: No Degree Level: 1st year u/g students, 2nd year u/g students, 3rd year u/g students
Time Away: Summer Housing options: Student Responsibilty with support from IIP and/or Host Organization
Program Group: International Internship Program Duration of Program: 8 or more weeks
Program Adviser: Shahreen Rahman
Program Description:
Program Description:
China Market Research Group

Organization Overview
The China Market Research Group (CMR) is a strategic market intelligence and strategy firm headquartered in Shanghai, China. CMR helps companies build their business in China by identifying and assessing growth opportunities, and developing clear action plans for improving performance and achieving market beating growth through development of superior business models, processes, products, and services. CMR has long-standing internship collaborations with Wellesley College, Harvard University, Princeton University, and Columbia University each year.

CMR clients hail from a variety of industries and range from Fortune 500 companies, to small to medium enterprises (SMEs), to hedge funds and private equity firms. CMR offers expertise in numerous sectors, including fast-moving consumer goods, consumer electronics, retail, health and beauty care, travel and leisure, financial services, chemicals and auto. Analysts on the ground in China conduct research to help companies determine: Market Entry Strategy, Competitor Analysis, Consumer Insights, Target Account Profiling, Venture Capital/Private Equity Due Diligence, and Hedge Funds/Stock Analysis.

Intern Responsibilities:

Summer Associate
This internship assumes meaningful responsibility on client projects and is an important part of the project. The IIP Summer Analyst will learn how to conduct research and analyze data in many different sectors in China (e.g., fashion, cosmetics, chemicals, luxury, hedge funds, etc.) and will get a good understanding of business trends in China. Mentorship is a hallmark of CMR and the training provided to summer analysts helps prepare them for any career path. Skills that intern(s) will learn and/or expand upon may include: 
  • Research and Analysis: Gather data from one-on-one interviews, surveys, focus groups, and telephone interviews. Work directly with CMR senior management to analyze data to develop strategic recommendations for clients.
  • Administrative:  Provide administrative support for CMR team members.
  • Language and Intercultural Fluency: Learn about the business and economic environment of China. Daily usage of Mandarin in both speaking and written contexts.

First Years, Sophomores and Juniors are encouraged to apply. The ideal candidate will offer the following qualities:
  • Strong oral skills in Mandarin; written Mandarin skills are ideal
  • Strong work ethic
  • Ability to work independently, but also collaboratively with team members in a fast-paced and challenging environment
  • Intrinsic motivation
  • Interest in pursuing a strategy consulting career
  • Skills in MS Powerpoint, MSExcel, Adobe Photoshop, Illustrator and InDesign would be an asset.
  • Familiarity with statistics and data analysis is appreciated
  • Candidates from all majors and areas of academic interest welcome

Dates / Deadlines: - unrelated header
Dates / Deadlines:
This program is not currently accepting applications. Please consult the sponsoring department's website for application open dates.
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This program is currently not accepting applications.